Media
Press Kit & Resources
For journalists & hosts
Cover him accurately.
Approved biographies, official photography, and a fact sheet. Photography on this page is free for editorial use in coverage of Tyk Sullivan with credit “Photo: tyksullivan.com”.
Short (about 50 words)
Tyk Sullivan is a Tampa-based serial entrepreneur. He has been building companies since high school, from a 100-client lawn care operation to an apparel brand featured on The Ellen Show, and is now the founder and fund manager of Plutus Capital and the founder of NUMEN, a premium supplement brand.
Medium (about 120 words)
Tyk Sullivan is a serial entrepreneur based in Tampa, Florida. He started his first company in high school in Madison, Wisconsin, a lawn care business that grew past 100 clients and four employees, and has been building since: carbon fiber products, custom cut-and-sew apparel (Vigor Strength, featured on The Ellen Show), an independent streetwear label, a marketing agency (TC Media, founded 2017), and e-commerce brands including shirtsforgrins.com, which he sold. Today he is the founder and fund manager of Plutus Capital, a private investment firm focused on financial markets and digital assets, and the founder of NUMEN, a premium supplement brand launching in 2026. He also serves on the boards of a sizeable RTD (ready to drink) vodka seltzer brand and an AI venture capital firm.
Micro (under 160 characters)
Tampa-based serial entrepreneur. Founder and fund manager of Plutus Capital. Building NUMEN. I write at tyksullivan.com
Official photography
Approved images.
Free for editorial use with credit. Not for commercial or promotional use without permission.
Fact sheet
The verified record.
Identity
Name: Tyk Sullivan (Tyk J. Sullivan)
Location: Tampa, Florida
Origin: Madison, Wisconsin
Roles: Founder & Fund Manager, Plutus Capital · Founder, NUMEN
Boards: Serves on the boards of a sizeable RTD (ready to drink) vodka seltzer brand and an AI venture capital firm.
Talks credibly about
Starting and operating businesses · bootstrapping · brand and marketing · consumer products and supplements · markets and digital assets (educational only) · discipline and performance systems.
Podcast and interview appearances will be indexed here as they publish. To invite Tyk on your show or to an event, use the contact page. Media inquiries get priority.